Abstract:
The ongoing COVID – 19 epidemic is expected to cause a serious and lasting impact on the hospitality industry in the short term and in the long term, with the recovery period anticipated to be at least in six months' time. As a result of the subdued customer demand during the pandemic, the hospitality sector is foreseen to face a period of concentrated demand release after this global pandemic, in view of encounters from Severe Acute Respiratory Syndrome (SARS) in 2003. Due to this, the hoteliers are now faced to ponder on the following; how to rapidly and precisely capture the adjustment in client demand and how to design a corresponding client experience.
